Remote (EMEA - United Kingdom, Americas - United States, APAC - Japan)
Type
Full Time
Deadline
30 Oct 2026
7 days left
Job Description
We're looking for a Senior Product Marketing Manager to join our growing Product Marketing team. Each Senior PMM owns a product area end-to-end, partnering with that area's product managers on positioning, messaging, and go-to-market across the full spectrum from solo indie developers to top-tier enterprise apps.
GTM and adoption campaigns: Own key product areas to deeply understand the features we're launching and the use cases and needs behind them. Craft compelling communication plans both within the organization, and to existing and prospective customers.
Lifecycle campaign building: Working with our marketing operations team to execute insight-based lifecycle campaigns to drive adoption, retention and community.
Web page design and optimization: Translate product messaging and customer understanding into visually compelling and highly converting web experiences with the help of our external web development agency.
Case studies and testimonials: Organizing, facilitating, and translating customer interviews into compelling case studies and testimonials that showcase the value of RevenueCat.
Internal enablement: Empower developer-facing teams with the resources and training they need to support developers and ensure their success.
Market insights: Keeping your finger on the pulse of the mobile app industry and competitors to inform go-to-market strategies and uncover new opportunities for growth.
Whimsical side quests: Taking on unique projects with minimal instruction that stretch your creative muscles.
Within the first 3 months: own go-to-market for your product areas, craft internal enablement materials, publish a new landing page, and publish a customer case study.
Within the first 6 months: own and optimize the self-serve adoption funnel for your product areas, revamp core pitch materials, competitive positioning and objection handling, and partner with Product on roadmap recommendations.
After 12 months: be a trusted partner across Product, Sales, and Marketing, have led multiple successful product launches including a tier 1 launch, and represent RevenueCat at industry events and conferences.
Requirements
5+ years of experience in Product Marketing within a B2B or B2D SaaS environment, preferably targeting developers or software companies.
Previous experience as a solo-marketer is preferred.
Experience owning end-to-end go-to-market efforts, including tier 1 product launches. Strong project management skills to prioritize multiple initiatives and execute effectively across teams.
Strong creative instincts and direction. You've led the charge on web design work and aren't afraid to sketch, prototype in Figma, or use AI tools to get to an ugly starting point.
Comfortable collaborating with external creative agencies and freelancers to deliver high-quality assets.
Excellent editorial judgment: you understand audience, tone, and communication objectives, and you can elevate copy through clear direction and feedback.
Exceptional communication skills to collaborate across technical and non-technical teams, ensuring alignment and buy-in from key stakeholders.
A proven ability to translate complex technical concepts into compelling messaging that resonates with different audiences, both internally and externally.
The resourcefulness to take on unique, sometimes ambiguous projects that require initiative and problem-solving.
Knows APIs and SDKs; can debug marketing messaging so it resonates with technical audiences.
Ideally: experience in the mobile app ecosystem or working with subscription-based software products.
Ideally: have worked in an early-stage tech company or led new initiatives independently in a larger organization.
Ideally: experience working as a solo marketer or solo PMM within an organization.
Ideally: comfortable with tools like Notion, Slack, Zoom, and Linear for remote collaboration.
Done for you
We'll apply to this for you
Denidel's HR team submits and tracks the application on your behalf.
