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Business Development Officer

Optimum Current Health Care Verified employer
Only 1 day left to apply!
Salary
Pay not disclosed
Location
Nakuru
Type
Full Time
Deadline
25 Oct 2026
1 days left
Job Description
  • Key Responsibilities
  • Revenue Growth and New Business
  • Identify and pursue new business opportunities with corporate clients, insurers, NGOs and community groups
  • Support onboarding of new corporate and institutional clients
  • Track and report revenue from new business initiatives
  • Take part in negotiations and proposal development, guided by the Head of Business Development
  • Patient and Client Acquisition
  • Source new patients and clients through outreach, referrals, activations and partnerships
  • Conduct field visits to corporates, schools, churches, NGOs and community organizations
  • Coordinate client onboarding and service familiarization
  • Maintain an updated pipeline of prospective clients and partners
  • Marketing Campaigns and Brand Awareness
  • Support the planning and timely execution of digital, field, outreach and promotional campaigns
  • Coordinate logistics for activations, medical camps and promotional events, and monitor campaign performance
  • Support brand visibility, including content for social media and corporate communications
  • Represent the organization professionally in marketing and community forums, and gather client feedback
  • Stakeholder Management, Reporting and Cost Control
  • Build and maintain relationships with corporate clients, insurers, community leaders and referral partners
  • Support CRM activities, partnership agreements and service utilization reviews
  • Prepare periodic reports on leads, conversions, campaigns and partnerships, and share market intelligence on competitors, pricing and service gaps
  • Run marketing activities within approved budgets and recommend cost-effective approaches
  • Skills and Competencies
  • Sales and lead generation
  • Marketing campaign execution
  • Client relationship management
  • Market research and reporting
  • Basic digital marketing knowledge
  • Strong communication and presentation skills
  • Negotiation and persuasion
  • Results orientation, planning and organization
  • Team collaboration and a customer-centric mindset
Requirements
  • Qualifications and Experience
  • Bachelor’s degree in Marketing, Business Administration, Communications or a related field
  • 2–4 years’ experience in business development or marketing, preferably in healthcare or the service industry
  • Proven experience in client acquisition or sales support
  • Certification in Sales, Marketing or Business Development is an added advantage
  • Healthcare marketing exposure is preferred
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Posted19 Oct 2026
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